APPLY. APPLY THE COLOUR MIXTURE IN SECTIONS STRAND BY STRAND BY PARTING THE HAIR USING THE PRECISION TIP. INGREDIENTS: AQUA / WATER • CETEARYL ALCOHOL • PROPYLENE GLYCOL • DECETH-3 • LAURETH-12 • ETHANOLAMINE • OLETH-30 • LAURIC ACID • POLYQUATERNIUM-6 • GLYCOL DISTEARATE • TOLUENE-2,5-DIAMINE • HEXADIMETHRINE CHLORIDE • SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE • CI 77491 / IRON OXIDES • CI 77891 / TITANIUM DIOXIDE • 2,4-DIAMINOPHENOXYETHANOL HCl • m-AMINOPHENOL • ASCORBIC ACID • MICA • THIOLACTIC ACID • THIOGLYCERIN • 2-METHYLRESORCINOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • CARBOMER • RESORCINOL • EDTA • PARFUM / FRAGRANCE (F.I.L. C199653/1). Be colour safe and always do your 48-hour patch test. Born in the 1970’s, Preference has over 50 years of creating at home hair colour proven to give you a fade defying- multi-tonal colour result. The iconic ‘You’re Worth It’ tagline was created for Preference 50 years ago and still to this day remains at the heart of the brand. Be colour safe and always do your 48 hour patch test. If the colour of the lengths and ends is only slightly faded: take through to the lengths and ends 5 minutes before the end of the development time. OPTION 1 – IF YOU REGULARLY COLOUR YOUR HAIR (EVERY 4-6 WEEKS) AND WANT TO COVER YOUR GREYS OR WANT TO STAY CLOSE TO YOUR CURRENT COLOUR.

For even longer lasting hair colour, be sure to use our Colour Protect hair carespecially designed for coloured hair.The translucent gel formula associated with the new precious oil drop intensifies natural tones of your hair colour. description":"The term purple shampoo has been floating around the beauty sphere for a long time now. It’s most often associated with other words like ‘brassy’ and ‘platinum’ and there’s a common misconception that it is used exclusively for a certain shade of blonde. What if we said that a variety of blonde tones can use this purple-toning shampoo?" Colourant Gel: Aqua / Water, Alcohol Denat., PEG-4 Rapeseedamide, Glyceryl Lauryl Ether, Deceth-3, Propylene Glycol, Laureth-5 Carboxylic Acid, Ethanolamine, Dipropylene Glycol, Hexylene Glycol, Ammonium Hydroxide, Toluene-2,5-Diamine, Poloxamer 338, Resorcinol, Oleyl Alcohol, 2,4-Diaminophenoxyethanol HCL, m-Aminophenol, Thioglycerin, 2-Methylresorcinol, Ammonium Thiolactate, N,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, EDTA, Erythorbic Acid, Parfum / Fragrance. (F.I.L. C234407/1) Ascorbic Acid • Sodium Metabisulfite • Hydroxypropyl Bis(N-Hydroxyethyl-P-Phenylenediamine) Hcl • Dimethicone • N,N-Bis2-Hydroxyethyl)-P-Phenylenediamine Sulfate • Proline • P-Phenylenediamine •

L'Oréal Paris Preference, the expert of permanent, fade-defying luminous hair colour. Our translucent gel technology together with our precious shine oil give the ultimate luminous colour full of reflects. Use the shine protect conditioner enriched with a UV filter and Vitamin E derivative to preserve the shine of your coloured hair for up to 8 weeks. Our Shine Oil is enriched with precious flower oils to intensify the natural tones of your hair colour. Infused with a sensorial fragrance for an improved experience at application. Salicylic Acid • Fumaric Acid • Linalool • Benzyl Alcohol • Amodimethicone • Isoeugenol • Carbomer • Citric APPLY. START APPLYING THE COLOUR MIXTURE AT THE ROOTS OF DRY, UNWASHED HAIR. USE THE BOTTLE TIP TO SEPARATE THE HAIR SECTION BY SECTION. MASSAGE THOROUGHLY. MASSAGE THE MIXTURE TO ENSURE THE PRODUCT IS THOROUGHLY WORKED INTO THE HAIR AND IS EVENLY SPREAD. LEAVE FOR 20 MINUTES.Natural shades, and fashion shades in combination with natural shades will achieve 100% grey coverage. Isopropyl Myristate • Behentrimonium Chloride • Cetyl Alcohol • Hydroxypropyltrimonium Hydrolyzedwheat Protein • RINSE. KEEPING THE GLOVES ON, ADD A SMALL AMOUNT OF WATER TO YOUR HAIR AND MASSAGE. THEN RINSE THE COLOUR OUT UNTIL THE WATER RUNS CLEAR. APPLY. APPLY THE COLOUR MIXTURE IN SECTIONS STRAND BY STRAND, CONCENTRATING THE PRODUCT AT THE ROOTS.

L'Oréal Professionnel Majirel is a permanent colour for perfect colour results, even from roots to ends. Incell and Ionene G strengthen and re-inforce the hair by reaching the surface, cuticle and cortex. As a result, hair is healthier and stronger from the inside, balanced form the roots to the ends and endowed with a smooth and shiny surface. Lightens up to 3 levels with perfect coverage of white hair. Includes 9 reflect families. BEFORE APPLICATION, WET AND TOWEL DRY YOUR HAIR – DO NOT WASH IT. CHOOSE WHICH OF THE FOLLOWING TWO METHODS IS THE MOST SUITABLE FOR YOU:

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Discover the unique shades of Préférence with light-reflecting dyes, for a luminous colour full of reflects. SPREAD. SPREAD AND APPLY THE REMAINING PRODUCT ALL OVER THE HAIR AND LEAVE TO DEVELOP FOR 45 MINUTES.